CMC BRAND DEVELOPMENT guide
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It's time to give your brand an
from UPGRADE!
For over 15 years, I have been helping brands in the Fashion & Lifestyle industries to scale their business and reach their goals. Brand development exists in all positions In the business cycle. The key is to know where you are and where you would like to go.
Are you unsure of your brand’s potential because of factors such as limited budgets, small team, lack of knowledge or skills when it comes to brand positioning and development? Well, the first step is to assess your situation, gather your resources and identify where you would like to go on your journey.
I have created this guide as a tool to take you through the initial steps that are needed in the brand development process. What is brand development, you ask? Brand Development is the “continuous” process of defining, refining and testing your brand strategy.
Your brand strategy is developed in order to manage how your target audience sees and understands what benefits you have available for them. This strategy transcends from brand identity to include, Public Relations, Web & Online Presence, Marketing and Promotional Campaigns as a start.
Please use this valuable tool and feel free to contact me with any questions. I am looking forward to speaking with you further
before launching your BRAND!
What our clients have
to say about us
CMC did an amazing job taking my vision to create the perfect logo for my RoryLee®️ global makeup line. I’ve even been asked if it’s my autograph?! Now that’s personal service and style! 💜 She’s truly an awesome professional!
Rory Lee
I’m thankful to have been introduced to Carol! She is serious about branding and making sure YOU/YOUR BRAND present well and exude classiness! Let’s not forget my website! I LOVE it! She helped me take it to the next level. Carol also does a great job with strategic planning as it relates to marketing your business as well. You won’t regret working with and collaborating with her! Your brand will shine!
Marline Duroseau
Working with CMC was an absolute game-changer for our business. Their expertise in branding not only elevated our brand to new heights but also gave us a clear direction and identity in a crowded market. From the initial consultation to the final execution, their team demonstrated exceptional professionalism, creativity, and attention to detail.
Anonymous
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